1.
Distribution
technologies: effects of new methods of
distribution on listening patterns through availability; podcasts; listen
again; iPlayer; content distribution from independent producers to radio
stations via broadband
Radio station’s get their content to listeners through many
different methods. To broadcast live a huge aerial is typically used, situated
in or around the location of the radio station. There are two waves an analogue
radio station broadcasts on; FM and AM. An AM transmits over a longer distance
than FM and may require less power. Due to the shorter range of FM, more than
one aerial may be required to cover a certain boundary. BBC radio stations may
use larger aerials to cover certain regions (for example, BBC Manchester) while
independent local radio stations may use smaller less powerful aerials (Salford
City Radio). Alternatively, a station may broadcast its content digitally,
through DAB. Some stations will only cover one area, so as you move further away,
the signal will break up and deteriorate before it ceases broadcasting to your
device. However a national radio station will have aerials mounted at various
points around the country, so it won’t stop broadcasting.
Some radio stations have ‘listen again’ technology which is
a catch up service for missed programming. The BBC’s version of this is its
‘iPlayer’ function. A media player with a library of past shows, it allows
people to listen to content that has finished broadcasting, usually for a
varying period after. Television also uses this method, allowing people to
watch programmes and some T.V films for 7 days after, free of charge. BBC
iPlayer’s radio service ranges from morning shows on Radio 1 to comedies and
readings on Radio 4. iPlayer also allows people to download programmes onto a
tablet or device, so they can watch it anytime and anywhere for seven days.
A
form of listen again is a ‘podcast’. A derivation of the words broad(cast) and
i(Pod) a podcast is a type of media which consists of a series of episodes in
the form of audio, video or a PDF file, downloaded or streamed online directly
to a computer or portable device. A podcast can be listened to on the go, so this attracts people to download it as they can listen to it via their device anywhere they want. Some podcasts began as radio shows, such as 'The Ricky Gervais Show', which is the most downloaded podcast ever.
Independent companies send their content via broadband, through a secure email system, rather than using a courier to deliver a USB or floppy disc. They will first make their content , such as an advert, jingle or show in their studio or elsewhere. Next they edit it, then save it as an appropriate file that can be accessed by the email recipient. They will then send it to the radio broadcaster who will open the file and save it to their system to be uploaded for broadcast in the future.
Radio station’s get their content to listeners through many
different methods. To broadcast live a huge aerial is typically used, situated
in or around the location of the radio station. There are two waves an analogue
radio station broadcasts on; FM and AM. An AM transmits over a longer distance
than FM and may require less power. Due to the shorter range of FM, more than
one aerial may be required to cover a certain boundary. BBC radio stations may
use larger aerials to cover certain regions (for example, BBC Manchester) while
independent local radio stations may use smaller less powerful aerials (Salford
City Radio). Alternatively, a station may broadcast its content digitally,
through DAB. Some stations will only cover one area, so as you move further away,
the signal will break up and deteriorate before it ceases broadcasting to your
device. However a national radio station will have aerials mounted at various
points around the country, so it won’t stop broadcasting.
Some radio stations have ‘listen again’ technology which is
a catch up service for missed programming. The BBC’s version of this is its
‘iPlayer’ function. A media player with a library of past shows, it allows
people to listen to content that has finished broadcasting, usually for a
varying period after. Television also uses this method, allowing people to
watch programmes and some T.V films for 7 days after, free of charge. BBC
iPlayer’s radio service ranges from morning shows on Radio 1 to comedies and
readings on Radio 4. iPlayer also allows people to download programmes onto a
tablet or device, so they can watch it anytime and anywhere for seven days.
A
form of listen again is a ‘podcast’. A derivation of the words broad(cast) and
i(Pod) a podcast is a type of media which consists of a series of episodes in
the form of audio, video or a PDF file, downloaded or streamed online directly
to a computer or portable device. A podcast can be listened to on the go, so this attracts people to download it as they can listen to it via their device anywhere they want. Some podcasts began as radio shows, such as 'The Ricky Gervais Show', which is the most downloaded podcast ever.Independent companies send their content via broadband, through a secure email system, rather than using a courier to deliver a USB or floppy disc. They will first make their content , such as an advert, jingle or show in their studio or elsewhere. Next they edit it, then save it as an appropriate file that can be accessed by the email recipient. They will then send it to the radio broadcaster who will open the file and save it to their system to be uploaded for broadcast in the future.
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